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Vance Packard

Picture of Vance Packard Vance Packard was born on May 22, 1914 and died on December 12, 1996.

Packard is best known for his book The Hidden Persuaders, which deals with consumerism and the methods big business use to persuade us to buy products.

Vance Packard Books
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The Hidden Persuaders

Vance Packard The Hidden Persuaders

Picture of The Hidden Persuaders Cover Book Review:

Cataloging the effects of high powered advertising on an unsuspecting audience.

About The Hidden Persuaders:

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Vance Packard Books

About Vance Packard